Although LinkedIn was originally only used to create professional connections, this network has proven to be a very valuable tool for users in various areas: prospecting, recruiting, marketing, hiring and research, among others. There are many advantages that you can obtain with this social network, so it is really worth knowing and mastering its basic functions.

For example, you can take advantage of the LinkedIn summary section to specifically develop how have you helped to prospects. That way, they can see the value you could add to the sales process.

However, you may not know that this platform also has many secret options that will allow you to be more effective. In this SlideShare presentation, we’ve compiled the 21 most useful (and hidden) LinkedIn tricks. These include the following:

  • How to hide your connections so your competitors can’t see them.
  • How to send a message to someone who is not part of your network.
  • How to receive, weekly or daily, a personalized list of sales opportunities directly in your inbox.
  • How to find prospects with whom you already share a group.
  • How to customize the invitation to connect to your network from a mobile device.

Take a look at this presentation to learn all the tricks for your LinkedIn account.

Editor’s Note: This article was originally published in April 2015 and has been updated for accuracy.

Via: Hubspot


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